By

Appointmen.t

“Teresa is a passionate advocate of meaningful marketing, a great people connector and committed mentor to the next generation of creatives and communicators. At The Beauty Conversation we love her thought-provoking contributions to our newsletters and social media. Aside from that, I’m personally always inspired by her curiosity and enthusiasm for life in general.” — Navaz Batliwalla

:

“Teresa is a highly skilled marketeer aligning strong creative skills with excellence in brand management. Persuasive, questioning and commercially focussed Teresa is a delight to work with.” — Stirling Murray

:

“Her warm nature and openness to discuss concepts with the students has meant that she very quickly formed successful working relationships with both other academic teaching staff and the students..” — Dal Choda

:

“Teresa is a passionate advocate of meaningful marketing, a great people connector and committed mentor to the next generation of creatives and communicators. At The Beauty Conversation we love her thought-provoking contributions to our newsletters and social media. Aside from that, I’m personally always inspired by her curiosity and enthusiasm for life in general.” — Navaz Batliwalla : “Teresa is a highly skilled marketeer aligning strong creative skills with excellence in brand management. Persuasive, questioning and commercially focussed Teresa is a delight to work with.” — Stirling Murray : “Her warm nature and openness to discuss concepts with the students has meant that she very quickly formed successful working relationships with both other academic teaching staff and the students..” — Dal Choda :

.T’s portfolio career sits at the intersection of creative business optimisation and higher education—intuitively advising and bridging brands, founders, and institutes toward mutual growth and transcendence.

Her previous roles include UK PR Manager at PUMA Sport-Fashion, Marketing Director for the launch of Volt Magazine founded by Rui Faria, and PR & Salon Manager for the Taylor Taylor London flagship.

A milestone in Teresa’s career was her role as Sales and Marketing Director, later fractional Head of Brand and partner at Lipcote & Co, where she revived their iconic lipstick sealer and pioneered a first-to-market brow gel. She transformed the business into two multi-award-winning lifestyle products—securing exclusive and ongoing listings at leading pharmacies and fashion-forward retailers, including Boots, Superdrug, Sephora, Primark, Urban Outfitters, and Galeries Lafayette—while forging partnerships and campaigns with renowned street artists, DJs, universities, image makers, writers, and then-emerging content creators.

On a mission to save creativity from the ground up, .T consults, collaborates, and co-curates experiences fueled by positive, collective impact and a genuine regard for storytelling.

CV

  • Bespoke Creative Communication Collective(est. 2012)

    Specialising in concepts, creative direction, storytelling, strategic PR, and fractional advisory, alongside educational initiatives and graduate mentorship, Canvas Life nurtures emerging talent alongside founders of new businesses and collaborates with established brands on grassroots projects, championing a ‘good projects, good people’ ethos—for symbiosis.

    Rooted in over two decades of expertise—including a transitional pivot post-Covid and a commitment to advancing education as a Fellow of the Higher Education Academy (FHEA)—Canvas Life transforms challenges into opportunities for growth, innovation, and meaningful impact.

    Today, Canvas Life Ltd serves as the holding company for .T (Creative Business Counsel) evolving her into an independent yet collaborative entity interchanging constellations of practice that champion the Conceptual Age.

    Selected Legacy Launches, Events, Projects & Partnerships

    (In no particular order)

    Brands & Retailers

    PUMA Sport Fashion, Under Armour, Boxpark, Lipcote & Co for Boots, Superdrug, Sephora, Feelunique, Primark Beauty, Urban Outfitters, Galeries Lafayette. Osman Yousefzada, Taylor Taylor London, The Nomad Barber, VOLT X FTape for Swarovski, Stasa, MDM Flow, Tweezerfile, Relay Design, Van Zee Being, Unearthyou, Minds & More, The Painted Lady, Anna Von Westen, Tone Soho.

    Media & Publishing

    Volt Cafe, 125 Magazine.

    Creative & Cultural Figures

    Jeff Boardman, Return of the Rudeboy, Harris Elliott Studio, Harry Jameson, Orianne Lungu, Wale Adyejemi, Sunil Pawar, Eleanor Nadimi, Rui Faria, Antonia Cometa.

    Education & Institutions

    Vogue College of Fashion, UAL, GCU, Westminster, UCA, AKTO Design College.

    Industry Organisations & Initiatives

    The British Beauty Council, CEW, Minds & More, Future Laboratory, Hunter Collective, The Red Tree, Taylor Taylor & Davines Academy, Estée Lauder & Sophie Cullen, The Green Chemist, Gather & Grow.

    Social Impact & Community

    DJ Nikki Beatnik, Mums That Rave, Nick Ede – Style for Stroke.

  • Repositioning to revive & expand a British heritage product into two multi-award-winning make-up essentials, accredited by The Green Chemist consultancy - Lipcote & Co achieved listings in the following leading pharmacies & fashion-beauty destinations:

    Boots & Superdrug nationwide, Sephora online, Primark (Europe), Urban Outfitters (UO) & the UO X Galleries Lafayette, pop-up (Paris).
    In partnership with the team .T organically transitioned a family-owned (SME) manufacturer into a lifestyle brand, a Bronze Patron for the British Beauty Council, a longstanding member of the CEW, and a community platform to profile (first) beauty communicators on the rise.

    Collaborations and celebrity partnerships courtesy of Nick Ede, and DJ Nikki Beatnik.


    September 2024 saw the successful sale and legacy passed over, to new ownership.

    (2012-2024)

  • Associate Director and Special Projects Manager Lifestyle & Beauty

    Founded by Jeff Boardman

    Establishing a new breed agency that envelops Insights Strategy & Creative

    (2018)

  • Founded by Rui Faria - Establish Volt as a brand; creative strategy; sponsorship and events.

    (2009-2012)

  • Integrated as a key influencer to conceptualise and deliver key campaign activations locally and globally.

    Led strategic special project launches, external communication agency management, and brand guardianship.

    Retail exclusive collaborations and partnerships for Puma Sport Lifestyle Ltd Edition and Designer collabs, including: AMQ, Mihara Yasuhiro, Rudolf Dassler, Usain Bolt x Central Saint Martins

    (2007-2010)

  • In partnership with originator Bradley Taylor, T launched and established Taylor Taylor as a multi-award-winning Flagship salon, later evolving into sister sites nationwide as well as a concession in Liberty London.

    (2005-2007)

  • Course Leader : Online Fashion Branding and Communication & 5 Days of Fashion Business & Beauty

    Module Leader BA Hons Fashion Branding & Creative Communication. Personal & Professional Practice (PDP)

    Lecturer MA Brand Communication and BA Hons Dissertation Supervision. As well as Short courses in Fashion Journalism, Creative Direction & The Vogue Summer School for Fashion Marketing.

  • Associate Lecturer & Supervisor BA Hons Fashion Marketing & MSc Luxury Brand Management

    Curriculum development special project curation knowledge exchange industry collaboration, assessment & supervision

  • Senior Lecturer Creative Business Management 0.6

    Unit Leadership, curriculum content creation, industry collaboration, events & graduate show concept lead & sponsorship, assessment and external examiner liaison.

    Enrolled on the Fellowship Program for Creative Education.

    MA dissertation supervision and Unit Leader for electives in Global Cosmetics & Beauty Industry & Business

    Associate Lecturer BA Fashion Management & Marketing

    Sessional tutor and Guest Industry Lecturer; BA Fashion Promotion and Imaging

    Contributor & Collaborator for The UCA Business School - Lectures in leadership & Brand Identity Units.

  • BA Fashion Design & Marketing External Examiner

    Invited to validate and grade BA graduate projects

    Contributing Course Design Initiator; MA Fashion Brand Communication & Styling.

  • Sessional Lecturer BA Hons Fashion Buying and Brand Management & BA Hons Fashion Promotion

    Curriculum content, collaborative industry design, special project curation, assessment and external examiner liaison

    0.6 Associate Senior Lecturer BA Hons Fashion Promotion

    Year 2 Creative Marketing Unit Leader Year 3 FMP Unit Leader

    Mentor SEEDS program Live briefs for collaborative industry partnerships.

  • Senior Tutor MA Fashion Communication Promotion and Digital Media

    MA Dissertation Supervisor.

  • Associate Lecturer MA Public Relations, MA Global Media & Leadership, BA Hons Fashion Marketing

  • Program Lead Online Provision Fashion Business & Retail

    Module Leader BA Hons Fashion Marketing Communication - Fashion Promotion PR & Communication

    Associate Lecturer BA Hons Fashion Marketing & Communication - Trend Research and Study Skills

    FMP Tutor

    Industry Mentor

  • Sessional Lecturer - Short Course Fashion Marketing with Dal Choda

    Workshops led tutorials

  • When three friends decided to create a one-of-a-kind boutique brand communications agency.

    Implementation of tailor-made concepts and above and below the line campaigns for a credible portfolio of fashion/lifestyle/beauty and grooming clients.

    Representation and premier launch of Designers Louis de Gama , Osman Yousefzada, and Joanne Hynes - including International Fashion Week exposure & casting in London, Paris, and Dublin.

    (Featuring New Faces of the time) : Erin O’Connor, Lily Cole, Alek Wek, Elizabeth Jagger and Leah Wood.

    Repositioning Lipcote, the original Lipstick Sealer - taking an FMP project that was awarded upon graduation as a core client.

    Mr. Ed also launched and collaborated with artist (the now internationally recognised) Adam Neate, as well as local artist in residence, ‘Wayne Snooze’ and DJ Spin Doctor.

    (2002-2006)

  • A Senior Account Manager with Chase PR for the launch of Sketchers Footwear in the UK, including the global launch of Sketchers Sport / Wheelers x Britney Spears, as well as projects with Diesel Footwear, Firetrap, Sonneti, and Gas Denim.

    Headhunted upon graduating in 2000, Naihala Lasharie PR appointed T as a Junior Account Executive, representing Evisu, Hard Yakka, Young Versace (Kids), Replay and Sons, and the launch of Mavi Jeans. Celebrity / third party endorsements included Pink, All Saints, Five, Dermot O’Leary, Craig David, David & Victoria Beckham, care of stylist Walé Adeyemi MBE.

    While studying at UAL, T was a top sales associate at the Diesel Flagship Covent Garden, with prior experience as a Virgin Vie (Richard Branson) & PIXI beauty make-up artist.  

    Internships included: Exposure PR for Graduate Fashion Week and Converse. And an usher for the Alexander McQueen Catwalk show (S/S99).

    ‘A true blessing. My journey thus far is In loving memory of esteemed journalist —Dierdre Rose Crowley, a former Tutor for Media studies, a Mentor and Friend who taught me the art of seeing beneath the surface to reveal beauty as truth. Thank you for your relentless belief in me, D. you are in the fabric of all I create. and share as a teacher.”

    .T